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Family Verpaalen
Verpaalen Soft Fruit originated in the early 1960s. At that time, the company was a mixed farm that included cows, pigs, raspberries, Brussels sprouts, pickles and strawberries. In the early 1970s, the company stopped raising livestock. As a result, the farm became an outdoor vegetable farm. Around 1980, the Verpaalen family began to specialize in outdoor strawberry cultivation. Through refrigerated cultivation (60-day planting), cultivation, labor and risk were spread. The company planted on different dates so that strawberries could be harvested from mid-May to mid-September. In addition, own selection material and waiting bed plants were raised.
In the late 1990s, the company switched from outdoor strawberry production to greenhouse strawberry production. In 2001, Verpaalen Soft Fruit started selling tray plants. After which, in 2014, the company started growing raspberries. The company currently carries out the following activities: strawberry production, propagation and nursery of strawberry plants (from starting material to tray plant) and nursery of raspberry and blackberry plants.
The daily management is carried out by John, Willy, Stephan and Marjolein Verpaalen. The company employs 8 permanent employees. The number of seasonal employees varies from 0 to 100.
What employees say about working at Verpaalen Soft Fruit:
For 3 years I have been working here with much love and pleasure. It is great to be part of a driven team where we work hard together to improve the quality of our plants! My work is very diverse and every day there is something new on the agenda. For me, Verpaalen is a place where you get all the freedom you need to develop yourself professionally. - Lieke Martens
After my studies, I could never really say goodbye to Verpaalen Soft Fruit. After 5 years, I still come to work every day with a smile. Over the years I have gained a lot of experience and also more and more responsibilities. I am now a cultivation expert and am responsible for growing raspberries and managing the staff, a nice challenge that never gets boring. - Bart People
Didn't find a suitable vacancy? You can send an open application letter at any time to lieke@verpaalen.eu. Or follow us on social media: